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Slide Rule
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After attending dozens of PowerPoint presentations, it never ceases to amaze me at the number of slides that are absolutely unreadable. Here are some simple steps on how to avoid this type of error.
- Only present a maximum of 5 points on a slide.
- Each point should only be 7 words in length. If you need more words, make subpoints below the main point.
- For every subpoint, reduce the number of main points on the slide. The goal is have only 5 lines of information. Anything more than that will confuse the viewer and often make it unreadable.
- If the subpoints require a lot of words, reduce it to 7 main words. The details should be given separately in a word document or other file. A PowerPoint presentation should not have a lot of detail. A presentation on slides is for the main points only so you can keep the attention of the audience. If they simply need to read your presentation on the slide, you will lose their concentration on what you are saying.
- Avoid detailed statistics on your slides. If you need to present something, make the page fuzzy with the numbers you want to emphasize circled with bold and larger fonts. The focus is then on the results with a general idea of where the information came from. There is nothing worse than trying to read a lot of numbers, rows, and columns on a slide you could only read if it is two feet in front of you.
- Use color wisely, but do use color. Some color work better for slide shows and other colors work better for print. Display your slides using the suggested colors from Microsoft. Print your slides in black and white without the background.
- Use slide transitions that pique interest. Do not get carried away with too many but do use a variety in your presentation.
- When giving the presentation, do not look at the display screen - your audience does not want to view your back. Place your computer in front of you so you can see the slide you are working on.
- Do not read the slide to the audience, touch on the main point and go into details. The audience will take notes on the details or ask for more information later. Give the audience the details in written form from your website. Have the register their email address on your site to gain access to the presentation. This will help you to connect with your audience and gain valuable email addresses at the same time. If you give them everything at the presentation, you will lose that connection unless you call them personally. People tend to forget who gave the presentation unless they have an action item to get the materials. Oh, offer a special bonus to those that go to the web site as well.
Follow these simple rules and make your audience happy.
Bette Daoust, Ph.D. is a speaker, author (over 170 books, articles, and publications), and consultant. She has provided marketing, sales, business development and training expertise for companies such as Peet's Coffee & Tea, Varian Medical Systems, Accenture, Avaya, Cisco Systems to name a few. Dr. Daoust has also done extensive work with small businesses in developing their marketing, training, and operational plans. You may contact Dr. Daoust at [http://BizMechanix.com]. You may also view her latest publications at http://BlueprintBooks.com. Dr. Daoust also writes for the National Networker http://theNationalNetworker.com.
Place the Vive Back in Your Selling With Quality Powerpoint Slides
PowerPoint has become such a common business standard that a ordinary PowerPoint presentation is immediately marked as such. Especially if you're making a sales presentation, a poor presentation may even hurt your business.
In other kinds of corporate meetings, they can help to underscore the point being made, or simply give an outline for the presenter to follow. Putting time into creating a top quality PowerPoint presentation is a great way to explain to attendees of a meeting that the data you're giving is important, exact,and in the case of sales presentations, financially valuable to all.
But working on a high quality PowerPoint presentation takes time. And while it is at times tempting to simply pass this work on to somebody with more time, it is often a good thought to do this work yourself, or at least create and set up the information for each slide.
One way to create greater quality PowerPoint presentations is to use higher quality graphics. Clipart taken straight from Microsoft Office screams "this information wasn't important enough for me to aim." In particular, avoid using MS Office "screen beans," which are so common as to become laughably cliché.
If you have important points to make, particularly if they're whole paragraphs, include them in handouts. If you're giving a dynamic presentation and want to keep your audience's entire attention, make sure to pass out any handouts at the final, as they can be distracting.
Costly PowerPoint templates incorporate the kind of photos, animation, and transitions that you might not be able to create yourself. With well-made flash animation and sharp photos, your presentation will really stand out. But be sure not to get anything too involved. You don't want to distract from your presentation itself.
Don't use too many bullet points and particularly don't use paragraphs to get your idea across. You should be doing that yourself. Also, don't overwhelm your presentation with graphics, involved animated transitions, and graphics. Remember that the lecture is about the information. Especially for selling presentations, you don't want anybody in the room to exit feeling that they've wasted their time watching fancy cliparts. Too many extras on your PowerPoint slides will take away from from your presentation rather than add to it.
A way to keep your PowerPoint presentations clear and useful is to follow the 10-20-30 rule for PowerPoint presentations. The 10-20-30 rule tells that a presentation should be no more than ten PowerPoint slides, last no more than 20 minutes, and employ a font no smaller than 30-point. Following the 10-20-30 rule assists you to keep your meeting short, succinct, and informative.
PowerPoint is one of the most helpful presentation tools you can use for business meetings and sales presentations. A good PowerPoint presentation helps to underline your idea while giving the audience pieces of information that will stick with them. While a good presentation will help your business and add to your meeting, a bad one can do just the opposite.
About the Author
High level presentation tools – powerpoint presentation and powerpoint slides give your presentation a boost and get better results.
does anyone actually use a slide-rule any more?
i have never actually even seen one. I wasn't taught to use one in school. I only have a vague sense of what they actually do. Are we that dumb now?
The progression of technology means that some tools become outdated. Fountain pens replaced the quill, biros replaced the fountain pen, typewriters replaced the biro, the word processor replaced the typewriter.
Not being able to use a quill doesn't make me dumb, I can do much more with a word processor.
The same applies to a calculator, a slide rule can't draw a graph.
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